Apple Music — Visual Art Direction
Exploring a new visual language for music through pixel, motion, and surreal digital art.
A personal creative exploration of what Apple Music's visual identity could feel like — if it pushed further into contemporary digital art.
Each artwork blends pixel aesthetics, AI-generated textures, and surrealist composition into a cohesive visual system. The goal was to merge multiple current movements — generative art, glitch culture, chromatic abstraction — into something that still feels unmistakably Apple: clean, confident, and human.
System in motion
Artwork IV — visual system full spread
Artwork II — pixel texture layer
Detail studies — surrealist composition · glitch layer
Artwork III — generative abstraction
Artwork I — chromatic composition
I'm not affiliated with Apple.